CP483a: OnPageTitleTagSearchTermMatches

Number of search term matches in web page title tag

Correlates the number of search term matches in the web page title tag as a factor.

This factor correlates the number of search term matches in the title tag (in the HTML source) with rankings.

The matches include only those that exacly match the target search terms.

You can learn more about the targeted zone for this factor at: https://www.w3schools.com/tags/tag_title.asp.