CPX013: OnPageFooterMatches

Number of matches in web page footer tags

Correlates the number of matches in the web page footer tags as a factor.

This factor correlates the number of keyword matches in footer tags (in the HTML source) with rankings.

The matches counted include any of the relevant hits highlighted by Google in the search results.

You can learn more about the targeted zone for this factor at: https://www.w3schools.com/tags/tag_footer.asp.